The other day we discussed what companies should and shouldn’t share via their blogs. Of course Chick-Fil-A’s CEO’s views about gay marriage came up, and there was some debate on whether or not he should’ve said what he said. But this got me thinking what WE should be doing as far as personal branding and our opinions. Of course we’re not CEOs, just business students; and not a lot of people care about our opinions… yet. But we are all on the job hunt and many companies are snooping around our social media platforms to get a feel of who we are.
While not many of us have blogs, we all do probably have a Facebook. In one of his blog posts, Jeff Bullas gives some 30 things that should never be posted on Facebook. While the post does start out by talking about Farmville (which I’m not sure anyone plays anymore), it goes onto more relevant things that I think can really be applied to how we brand ourselves through not only our Facebook pages, but on all other social platforms as well.
When reading through the list I realized I’m in violation of probably at least five myself (the escaping from jail not included). This resulted in about an hour of going through my Facebook and deleting A LOT of pictures and posts. Thankfully, my Twitter page is fairly new and pretty safe according to Bullas’ standards.
There are a couple things that I feel should be added to the list thinking in the Social Branding point of view. Bullas mentions party photos, but I think that if there are any photos that seem a bit inappropriate or make you second guess, you should probably take them down. Also, on Facebook where you can write in your own about you, favorite quotes, etc; that should probably be looked at (I bet you forgot that was even there, huh?) There is also this great feature on Facebook now where you have to approve every tag, post, and comment that your friends can put on your page; I HIGHLY recommend that you turn that on. It will make your life a lot easier. It’s under the privacy settings.
After going through the list yourself, what do you think? Is there anything that you feel like be should added that Bullas left out?