Tagged with content marketing

The Big Brand Theory: Dunkin Donuts Success

Article This article is about the success that social media has brought upon Dunkin Donuts. The Social Media Manager at Dunkin Donuts, Jessica Gioglio, gives the customers all of the credit. The brand value of Dunkin Donuts is rapidly increasing and part of the reason is due to the amount of people that are loyal … Continue reading

Content Marketing: Why it is Important and How to do it

What is Content Marketing? Content Marketing is a marketing technique that uses content to attract, acquire, and engage a specific target audience. Through the use of valuable content and including call to actions, content marketing can lead to profitable customer action. Content Marketing is not about selling your product or service to a consumer, but … Continue reading